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The short answer
In France in 2026, the best tool to reply to Google reviews with AI is Replient: generating and publishing AI replies is its core business, on Google and social networks, tuned to your brand voice and at a public price from 39€/month. Mara is a close second with premium replies and semantic analysis, mainly for hospitality. OpenAvis does not write review replies, but it pairs with these tools: it collects reviews (QR code, email, SMS), filters out negatives before publication and analyses visibility with AI.
Replying to every Google review builds trust and local visibility, but it becomes time-consuming as volume grows. The tools below automatically generate AI replies tuned to your tone, sometimes in one click and in several languages. They do not all have the same scope: some are pure reply specialists, others fold it into a marketing suite. OpenAvis itself does not write the replies but collects, filters and analyses reviews upstream, as a complement to these solutions. Here is our top 6 for 2026.
Our methodology
Ranking based on the quality and scope of AI review replies: contextual responses tuned to the brand voice, platform coverage (Google, social networks, food delivery), public pricing transparency, free or trial offer, and how well it complements multichannel collection and review analysis.
| # | Tool | Public pricing | Free trial | QR/email/SMS collection | AI analysis | Website widget |
|---|---|---|---|---|---|---|
| 1 |  Replient | |||||
| 2 |  Mara | |||||
| 3 |  Dokaa | |||||
| 4 | BonjourAvis | |||||
| 5 |  PopScore | |||||
| 6 |  GMB Club |
ReplientReplient makes automated AI review replies its core business: contextual responses tuned to your brand voice, on Google and social networks, in auto or approval mode, at a public price from 39€/month. It is the most polished specialist on this single function.
Best for : Best for brands and chains with high review and comment volumes that want to industrialise their replies across Google and social networks.
See the full comparison →MaraMara, ranked no.1 on Hotel Tech Report, generates unusually high-quality review replies (Brand Voice, Smart Snippets, no rigid templates) paired with fine-grained semantic analysis, but its hospitality focus and per-location price (from 60€/month) make it better suited to larger operations.
Best for : Best for hotels, restaurants and groups that want premium AI replies and in-depth analysis of their reviews.
See the full comparison →DokaaDokaa generates AI review replies matched to the venue's tone and covers food platforms (Google, TripAdvisor, Uber Eats, Deliveroo, The Fork), at a public price from 59€ excl. VAT/month, but without a free plan and with a strong restaurant focus.
Best for : Best for restaurants and food businesses that want to automate their replies on Google and delivery platforms.
See the full comparison →BonjourAvis generates a personalised reply to each Google review in under 3 seconds and in more than 118 languages, with semantic analysis, but its paid plans are not publicly listed (billed via Paddle) and its site was under maintenance at the analysis date.
Best for : Best for replying quickly and in several languages to a high volume of Google reviews, if you accept an unlisted price.
See the full comparison →PopScorePopScore makes AI review replies (generated by ChatGPT in under two seconds, in semi-automatic mode) its flagship feature, built into a marketing and loyalty suite (SMS, games, referrals), but without a permanent free plan and from 30€/month per location.
Best for : Best for a business that wants to combine AI review replies and marketing activation (SMS, games, loyalty) in a single tool.
See the full comparison →GMB ClubGMB Club replies to reviews with AI within a broader local intelligence suite (social media posts, SEO blog, Google Business Profile optimisation), with a free account limited to 20 AI replies per month, then a subscription from 59€ per location.
Best for : Best for a business that wants to manage review replies, social media and local SEO content from a single AI interface.
See the full comparison →Want to try the #1 pick in this ranking?
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