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The category and description of your Google Business Profile determine which searches you appear on in Google Maps. A poorly chosen category, an empty description, no local keywords: all signals Google reads that push you down in the local pack ranking.
The primary category is one of the very first criteria for climbing the local pack - and the one most often set incorrectly.
local listings are, on average, poorly categorized or incomplete, making them invisible on the right Google searches.
up to twice as many views, on average, for a listing with a description rich in local keywords than for a Google listing left empty.
Optimize your Google Business Profile in one click
Description, keywords and categories generated by AI, ready to copy.
Optimize my listing →
Benefit #1
Every search on Google Maps is filtered by the category, description and keywords of your Google Business Profile. If these settings don't match what your customers type, your business simply doesn't show up - even if you're right next door.
The AI Optimizer aligns your listing with the actual queries in your area. The result: you climb the local pack on the searches that bring you customers, not on irrelevant keywords.
Benefit #2
Optimizing your Google Business Profile SEO normally requires knowing Google Business Profile categories, keyword-driven copywriting and the subtleties of local ranking. The AI Optimizer condenses that expertise into a tool you run on your own, with no jargon.
You generate a professional Google Business Profile description, the list of local keywords and the right categories, then copy them directly into your listing. No waiting, no appointment: you stay in control of your listing.
And since it's unlimited on the Pro plan, you can regenerate as often as you like, whenever your business evolves, you launch a new offer or a busy season hits.
Choosing the right option
The AI Optimizer generates and you apply it; Local Boost is a €200 service where our team does everything for you. Here's how to tell them apart.
Want the turnkey version handled by our team? Discover the Local Boost service at €200 →
What the Optimizer generates
In one click, the Google Business description generator produces the four elements that push a listing up in local search. You apply them yourself.
An optimized business description, rich in local keywords and ready to copy into your Google Business Profile - no copywriting expertise required.
The list of keywords your customers actually type into Google Maps, tailored to your business and your city, to climb the local pack.
The best-performing primary category and the relevant secondary categories - the most underrated ranking factor in Google Business Profile SEO.
The attributes to activate on your listing (payments, accessibility, services) to reassure your customers and match the most precise local searches.
You generate, you copy, you apply it yourself. No consultant, no waiting.
Indicate your business type and city. No SEO skills required, everything happens in your OpenAvis account in a few seconds.
In one click, the Google Business description generator produces an SEO description, local keywords, ideal categories and relevant attributes.
You apply the elements yourself by copy-paste into your Google Business Profile. As many times as you want, at no extra cost.
Who is it for?
Any business with a Google Business Profile can optimize its listing with the AI Optimizer.
Appear on "restaurant + your city" with the right Google Business Profile categories and an enticing description.
Optimize your Google listing for "hairdresser" and "barber" in your neighborhood and capture nearby Maps searches.
Plumbers, electricians, carpenters: Google Business Profile keywords make the difference on local emergency calls.
Dentists, physiotherapists, osteopaths, wellness centers: a precise Google Business Profile description gets you higher in the local pack.
Florists, opticians, boutiques: Google Business Profile categories and attributes attract customers from the neighborhood.
Garages, agencies, firms: Google Business Profile SEO positions you on high-value local B2B searches.
Everything you need to know about the Google Business Profile optimizer and how it works.
Generate an SEO description, local keywords, Google Business Profile categories and attributes in one click. Included and unlimited on the Pro plan, applied yourself by copy-paste.
Try the AI Optimizer →On your own · Generated by AI · Unlimited on the Pro plan
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